Advertising Week Briefing: Marketers are taking the athlete influencer opportunity seriously
otakuyassine3@gmail.com The lines between influencers and athletes are overlapping — and marketers are taking notice. Brands...
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5 AI Use Cases for B2B Marketers to Drive Leads, Revenue
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Marketing Briefing: Why marketers are all about ‘nontraditional formats’ now
As the craft and science of marketing continues to be plagued by fragmentation and sharply...
A marketer’s guide to Advertising Week New York 2024
Thousands of marketers will descend on the Penn District in Midtown Manhattan for Advertising Week...
Influencer Marketers Move Toward Celebs, Away From Micro Creators
Influencer marketers are moving away from campaigns with micro influencers and back to big stars....