Bestselling Products from Day 1 of Amazon’s Prime Big Deal Days

It’s day two of Amazon’s Prime Big Deal Days, Amazon’s fall shopping holiday, and there’s no shortage of deals. From top tech to beauty must-haves, Amazon even has tried-and-true editor-favorite products on sale.

This two-day event ends tonight at 12 a.m. PST, so we decided to take a look back at the most popular products from Day 1 that still happen to be on sale! Shop brands like Clinique, Color Wow, Skechers and more for savings over 60% off.

Day 1 Bestsellers | Sign up for Shop TODAY SMS | How we chose

Day 1 Bestsellers from Amazon’s Prime Big Deal Days

Clinique 3-Step Dramatically Different Daily Moisturizing Lotion

Clinique is one of those brands that has spanned generations. I remember watching my mom use their products in the morning while getting ready for school, to me now shopping their products at the store.

This lotion is made with hydrating ingredients designed to help those with dry and extra dry skin, according to the brand.

Ticarve Car Cleaning Gel

Get to all the nooks, crannies and weird angles of your car or laptop keyboard with this cleaning putty that can easily reused time and time again.

BS-Mall Makeup Brush Set

When’s the last time you cleaned your makeup brushes? If they’re at the point of no return, consider replacing them with this all-in-one set that includes 18 brushes and a carrying case.

L’Oreal Paris Makeup Telescopic Lengthening Mascara

For longer, fuller lashes for a fraction of the cost, opt for this affordable option from L’Oreal Paris. It has a flexible brush that’s sure to reach every single lash, that also works to separate them for a clump-free look.

Surge Protector Power Strip

Whether you have a family of devices to charge overnight, or your college student needs to power multiple things at once, this power strip comes complete with eight traditional outlet ports, two USB-C ports and two USB-A ports. Plus, it’s available in a range of cord lengths, including 5-, 6-, 10-, 15-, 20- and 25-foot options.

Affresh Washing Machine Cleaner

We’ll admit- it sounds like a bit of an oxymoron, washing your washing machine. But trust us, these tablets wash hard to reach places such as the filter, pump, valve and more. Plus, they help to remove any residue that could be causing any unwanted odors.

Julep Crème-to-Powder Eye Shadow Stick

Shop TODAY editorial assistant Madison San Miguel called this multitasking makeup tool her new go-to travel companion, due to how easy it makes it to touchup eyeshadow looks while on-the-go.

Energizer AA Batteries

Batteries make for the perfect stocking stuffer because they’re one of those essentials you don’t think to buy until you run out. This 24-pack is now over 40% off, so stock up now while they’re still on sale!

DEARMAY 14k Gold Bracelets

Wanting to create the perfect bracelet stack? This dainty set of five includes beaded, chainlink and herringbone-style bracelets, adding texture to any outfit. Plus, it’s currently less than $15, for a set that won’t tarnish and is suitable for sensitive skin, according to the brand.

Laura Gellar New York Baked Balance-n-Brighten Color Correcting Powder Foundation

Available in 16 different shades, this lightweight foundation adjusts to match your skin tone, to create a full-coverage, buildable look. It’s now 30% off, and suitable for those with sensitive skin.

Hero Cosmetics Mighty Patch Original Patches

Keep pesky pimples at bay with these popular patches that are proven to help lessen the appearance of acne. They include key ingredient hydrocolloid, that works to absorb “pimple gunk,” helping you wake up with clearer skin.

LANEIGE Lip Sleeping Mask

This is one product that I use without fail every night before going to bed, and wake up with still soft lips. It’s extra helpful for moisturizing lips during the wintertime thanks to ingredients such as vitamin C and shea butter.

Glocusent LED Neck Reading Light

If you’re anything like me, you never want to be that person on the airplane whose reading light bothers others. This neck light resolves that issue, keeping the light focused on your book or magazine.

Plus, it has three different lighting modes, and is flexible enough to adjust to a number of different positions, whether you want to wear it around your neck or wrist, as a bracelet.

Color Wow Xtra Large Bombshell Volumizer

This singular product promises to provide bounce and add texture and volume to otherwise “pin-straight” strands. One of our writers was “pleasantly surprised” with the results she saw from this lightweight addition to her hair styling routine.

Clinique Pop Longwear Lipstick

Available in over 30 different colors, this long-lasting lipstick is also available in matte, satin or shiny finishes, depending on the lip look you’re hoping to achieve.

Anker Portable Charger

This portable charger can take your phone from dead to 50% in just 30 minutes, according to the brand. It comes with a USB-C charging port as well as another USB port for charging a second device.

It’s slim and weighs in at half a pound, meaning it can fit in any belt bag, clutch or backpack side pocket.

Clinique Even Better Makeup Medium Coverage Foundation

Now 50% off, Shop TODAY editorial director Adrianna Brach says shopping holidays like these are the perfect time to save big on luxury brands such as Clinique.

Amazon Fire TV Stick

I bought this last Prime Day as I was in the midst of moving and needed a plug-in that would allow my roommate and I to stream the TV shows, movies and music that we’re constantly watching and listening to.

Save 50% off this addition to any television set, that makes watching the latest movie or Emmy-nominated shows even easier.

BolaButty Bluetooth Speaker

Save 67% off this speaker that connects to any smartphone to provide ample sound quality while at the beach, hosting a pool party or when cooking outdoors. It has up to 20 hours of battery life off a single charge, meaning it’ll last nearly all day.

Crest 3D Whitestrips

These whitestrips employ the use of hydrogen peroxide to provide a look that’s 20 shades whiter in under a month. The strips themselves are enamel-safe, and come in sets of two perfect for targeting both the upper and lower sets of teeth.

Amazon Essentials Men’s Packable Hooded Puffer Jacket

This lightweight, water-resistant puffer is “surprisingly warm,” according to reviewers, who recommend sizing up if you’re wnating to layer a sweater underneath. And, it’s travel-friendly, packing down to fit into an included carrying case.

Skechers Women’s Go Walk Joy Walking Shoes

These slip-on sneakers promise to provide cushion and comfort with each step, that reviewers also love due to how lightweight and stylish they are. Reviewers also recommend that those with narrower feet should order a half size smaller than their normal shoe size.

Amazon Essentials Women’s Heavyweight Puffer Coat

Save over 30% on clothing items sure to help you brave the cold weather with, including this water-resistant hooded puffer. It has additional features for keeping you warm like a fleece-lined hoodie and an insulated interior.

Philips Sonicare Electric Toothbrush

If it’s been a while since you’ve replaced your toothbrush, experts say you aren’t getting a good enough clean. Swap it out for this electric toothbrush (that dentists say is their go-to brand!) that has three different cleaning modes to target cleaning and whitening your teeth, as well as gum health.

Deerrun Walking Pad

Get steps in while taking your morning meetings thanks to this walking pad, that’s slim enough to fit seamlessly in any work from home setup.

Plus, Brach says this is a hack for remaining active when temperatures start to drop outside.

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How we chose

We comprehensively combed through over 340,000 products on sale during Amazon Prime Day 2024 to determine the absolute best October Prime Day deals during the two-day shopping event. For this article in particular, we were able to see what products proved to be most popular with our readers, to compile them into an easily accessible roundup. When choosing products, we will identify expert recommendations from previous reporting on Shop TODAY and staff-tested award winners. We also consider factors like a high average rating (of over four stars), the amount of verified shopper ratings and specific user feedback.